| DITAS MAURICIO - Vice President
In a nutshell:
- Born with wanderlust
- Food TV junkie
- Eternal optimist
- Recent transplant from New England, but always a California girl at heart
Secret to Success:
- Believing in myself but also having the presence of mind to admit personal limitations
Biggest Personal Accomplishment
- Climbed to Everest Base Camp and survived! It made me realize that you can accomplish almost anything you put your mind to
Turn Ons:
- Exotic weekend getaways
- People who can laugh at themselves and are passionate about life
- Sunshine and Reggae music
Professional Stuff:
- Senior PR strategist with 12+ years of agency and corporate-side experience with specialties in consumer products and retail
- Directed regional crisis communications for Arthur Andersen during Enron fall out
- Spearheaded award-winning campaigns for Rand McNally, Boston Acoustics, Nantucket Nectars and Cole-Haan
- Managed fashion PR for women’s specialty retailer Talbots
Extracurricular Activities:
- Running, snowboarding, mountain biking…anything outdoors!
- Cooking and entertaining
- Learning to surf
Favorite Quote
· “I’d rather die of thirst than drink from the cup of mediocrity.” – Unknown
There’s a fire, you have five minutes, what three things would you grab?
· Family photos, jewelry box and my boyfriend!
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