| DONOVAN ROCHE - VP of Strategic Services
In a nutshell:
- The man with the plan (literally!)
- Writer extraordinaire and resident guru of AP style
- Worships Prince more than any grown man should
- A true Gemini, he’s got two sides and they’re both right
Professional Stuff:
- 19 years combined experience as a PR practitioner and journalist
- Has played an integral role on dozens of accounts since joining Formula in 1996
- Was “Almost Famous” in his former life as a music critic and entertainment reporter
Secret to Success:
- Rolling with the changes, because the only constant in life is change
15 Minutes of Fame:
- Appeared in episode #2123 of the ‘80s-‘90s dating TV show “Love Connection.” His date went so-so but producers had them bash each other in the name of good ratings!
First Real Job:
- Was a shoe shine boy at a barber shop when he was 10 (no joke!)
Turn Ons:
- Dancing – the boy was built to shake his moneymaker
- ‘70s and ‘80s funk – from the Commodores to Wild Cherry
- Jessica Alba, Beyoncé and Carmen Electra (yes, his wife knows)
Greatest Achievement to Date:
- Son Tyler and daughter Lexie
Aspirations:
- To write his version of the great American novel
Words to live by:
- Never live your life in fear
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