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KAT KIRSCH - Senior Account Executive

In a nutshell:

  • Eco-friendly
  • Jersey girl at heart
  • Loves life 

Professional highlights:

  • Co-founded and developed Pigs for Kids, an education and economic nonprofit for families in Nicaragua that provides pigs as an alternative, sustainable source of income so families can send their children to school
  • Helped develop a social media presence for Coffee Bean & Tea Leaf through Facebook and MySpace fan pages, a regularly updated Wikipedia page and gift card giveaways on mommy, lifestyle and coffee and tea-related blogs
  • Previously represented numerous celebrities, coaching them for media interviews and providing PR support at Hollywood events

Turn Ons:

  • Social media
  • Camping
  • Kickball

Turn Offs:

  • Math
  • Meat (she’s a vegetarian)
  • Motorcycles

15 Minutes of Fame:

  • Former hair model for Wella hair products; modeled at the International Beauty Show in NYC

Biggest Fear:

  • Being in LA for “The Big Quake”

Best business book you ever read?

Moment of triumph/greatest achievement:

  • Surviving as a young woman living alone in a remote Nicaraguan village, where she helped boost economic growth and increase primary school attendance through the Pigs for Kids project

Secret to Success:

  • Be passionate about your work

Most embarrassing moment on the job?

  • While working at the Daytime Emmys gifting suite, she offered Barbara Walters Chanel slippers. The media maven was extremely enthusiastic, until she realized she was getting chenille slippers  

Favorite Quote/Words to live by:

  • “You may say that I'm a dreamer, but I'm not the only one. I hope someday you'll join us and the world will live as one.” – John Lennon
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